Adriel

Data-driven insights are essential for marketing performance. However, this data is often scattered across various platforms or software tools. To solve this problem, you can use Adriel. This all-in-one solution allows you to access all your data in one place and extract insights without the painfully long manual work. Using the tool is simple and enjoyable. In just a few minutes, you can connect to over 600+ marketing and online advertising platforms to manage and track all your digital campaign data. This data can come from Meta, Google, Microsoft Advertising, TikTok, and many more. Then, intuitive dashboards follow essential performance indicators of your marketing mix and drill down into individual campaigns or creative performance. You will find total costs, click rates, conversion rates, cost per click (CPC), revenue, and return on ad spend (ROAS) among the common metrics you can use with Adriel. However, these KPIs are only a few examples of the information you can get using the full potential of Adriel’s SaaS software. Of course, it is possible to customize the reports to suit your needs or those of your agency clients. Data can be displayed and modulated via different filters, and white labeling is also available to add branding to the reports. In addition, it is possible to set up performance trackers within the platform to automatically track all campaigns, ad sets, and creatives and alert you whenever something needs your attention. Adriel helps you stay on top of all performance insights to continuously and automatically optimize the performance of your marketing mix. Adriel can also easily integrate into a teamwork organization, as different collaborators can be invited to work on and consult the data with different access levels. All of these elements contribute to significantly improving your online marketing performance and team efficiency. In total, more than 6,300 data-driven teams use Adriel every day. Some of the most reputable customers include LG, Decathlon, Clarins, and Agorapulse. These companies have trusted Adriel to optimize their marketing and improve their business performance.