In this case study, we will walk you through the story of Trademor, a Pakistani company that used the process of opening a US-based business through Firstbase.io, in order to start serving the US market.
We will also give you insights into how Firstbase.io provided an advantage for Trademor over traditional incorporation solutions.
All this, through the eyes of Shehab Farrukh Niaz, Program Manager at Trademor.
Trademor works as an official Channel Partner for Alibaba.com in Pakistan.
At first sight, this may seem like a huge opportunity, however, it came about as a huge dilemma too.
As Trademor started working with US clients they realized that all of them wanted to make payments with PayPal.
One of the common challenges faced by many Pakistani companies is that they are unable to open a PayPal account in order to sell their products/services to the United States market.
To fulfill this need, Trademor started researching solutions.
"This is when we got introduced to Firstbase in 2020; the opportunity that this opened up for us was a huge aha-moment and we started the process of registering our company in the US," shares Niaz.
As Trademor incorporated with Firstbase, they were able to take advantage of some exclusive discounts provided by Firstbase's partners' network.
"We got a lot of reductions and deals for our company, which we would never get if we did not incorporate with Firstbase," said Niaz.
Trademor was able to take advantage of these deals and discounts and started working on their growth. They quickly got a bank account, opened a PayPal account, and sales started coming in.
Having a US-registered entity has also gone a long way towards enhancing Trademore's clients' trust in the company and its services.
"The support network that Firstbase offers is amazing - from legal and tax support to startup rewards," she adds.
As part of their incorporation with Firstbase, Trademor has been able to benefit from multiple exclusive offers and discounts that were not available to them before.
For example, from the start, they have been taking advantage of a big discount for Airtable, as well as all the bank benefits of Mercury Bank, and much more.
Currently, they are also trying out partners for Social Media help and outreach.
All such discounts can be found on Firstbase's partner page here.
It is quite evident that Trademor enjoyed a smooth incorporation process and huge benefit from doing so through Firstbase.io, so when we asked Niaz about their experience she stated:
"Since day one, using Firstbase has been a breeze. All the processes were totally seamless - the best thing is that we have all the documents available in one place in the dashboard. The Firstbase team is very helpful and responsive and has always gone the extra mile while answering queries. Firstbase made it so easy for us to expand our business and start serving a global audience in no time!"