How a US retailer incorporated his company in a matter of days and committed to its core principles

November 11, 2021

At Firstbase.io, we value our founders and are proud of their growth and successes. 


For this reason, we are always excited about their stories to give them visibility and help them grow.

Today, we are excited to share the story of Pine Creek Essentials, a premiere US men’s grooming, and skincare retailer.

Logan Dorwart, Owner of Pine Creek Essentials shared some insights about his company with us and the reasons he decided to incorporate his business through Firstbase..

The beginning


From the beginning, Dorwart had the vision to build a company that is not only a reliable retailer but a responsible and caring brand.

For this reason, Pine Creek Essentials is built on a few core values and principles:

  • Giving back
  • Helping the environment and promoting sustainability
  • Being cruelty-free 
  • And most importantly, supporting local communities 


How did they accomplish these?

Dorwart realized that to deliver on their core goal of giving back and supporting local communities, they needed to incorporate their firm in the United States and gain trust among US clients and suppliers.


He chose Firstbase to execute this.

He compared Firstbase to its competitors but quickly recognized that no other company provides all of the benefits and rewards that Firstbase does. 


Also, he needed this to happen quickly, and Firstbase was able to deliver fast.


Dorwart was able to not only open his US company in a matter of days but also:


  • Build trust with customers and producers
  • Open a physical location/office
  • Sell products to US-based customers


After getting his US company up and running, Dorwart was finally able to focus on accomplishing Pine Creek Essential’s core values and goals.

What now?

Pine Creek Essentials is committed to all of its core values and working towards expanding them, beginning with giving back to the US community by selling US-made products and supporting US social causes such as Feeding America, No Kid Hungry, Equal Justice Initiative, NAACP Legal Defense & Educational Fund, Human Rights Campaign, GLAAD, and many more.


To successfully promote their sustainability message, Pine Creek Essentials is net-zero carbon from the start and constantly improving their operations to be more efficient and reduce their use of plastic.


And last but not least, the company shows it cares about animals by partnering only with brands that are cruelty-free and do not test their products on them.

Pine Creek Essentials is indeed a remarkable company and we are proud to have helped them birth the brand in the United States.



Final words

“Firstbase was essential for our beginning and growth because we wanted to be up and running as quickly as possible, and you helped us do it,” concludes Dorwart.



If you, like Pine Creek Essentials, are looking for a quick and easy way to incorporate your business in the United States, Firstbase.io is a great solution.

You can have your own company up and running in a matter of days without having to hire an attorney or pay hefty fees. 


Plus, we offer our customers
rewards and discounts on many other services.

Get started with Firstbase and complete your US incorporation in no time.


Get started with Firstbase.

Apply in minutes to join the greatest startup ecosystem in the world.